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Articles from Kenny Love


How to Promote CDs at Gigs You Never Play
Here are several questions for you to ponder:

* How much would it be worth to you to learn how to promote
your CD at gigs you never even play, but create a large number
of sales from these gigs just the same?

* While these particular gigs are promoting your CD, at the
same time, what if you could play a completely different gig and
get paid for it while also selling CDs at it and, in fact, possibly
*doubling* and *tripling* your CD sales profits *each* night?

* Even better, what if you could not only do this in your own
local area, but also do it regionally, nationally, and even
internationally?
Mar 24 2006 by Kenny Love
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Music Testimonials: Another High-Value, Pre-seller
In my experiences, most independent musicians do very little,
if anything, in the interest of generating advance exposure for
their upcoming new music releases. This is, most likely, due to
not having a strong enough budget in most cases.
Mar 24 2006 by Kenny Love
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"The Great CD Cover Mystery"
Storyline: A detective is hired to crack the great mystery on
why a band's CD is not selling.
Mar 24 2006 by Kenny Love
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In Three Notes...Can You Name That Band?
Okay, y'all...remember that old TV show called "Name That
Tune?"

Well, I couldn't wait a full week to get this one out because, not only is it so important, but it is, in fact, vital and can get you involved *very* quickly in a lawsuit, which could be financially devastating to your career.
Oct 27 2005 by Kenny Love
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What To Do Immediately After Getting Radio Airplay
So, let's say that you have successfully managed to get a few radio stations playing your music. What's your next step?

Are you simply waiting on the charts to come in each week in order to learn if your single is moving up (or down)?

If you would like to get a bit more yardage out of your airplay, here are two ways to, not only capitalize on your current airplay, but to also (possibly) move up radio charts even faster.
Oct 27 2005 by Kenny Love
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Why Colleges Are an Independent Musician's Goldmine
Most musicians, independent or major, understand that the college market is one of their prime markets, if not their leading market for radio airplay and media coverage.

In contrast, however, most musicians do not seem to take complete advantage of this market and "milk it for all it is worth," so to speak.
Oct 27 2005 by Kenny Love
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